Perceived Quality Whitepaper
A Major Business Trend & Success Factor for Manufacturing and Design
Learn how to improve consumer perception with CATIA & DCS Solutions
Perceived Quality has become more valuable to manufacturing as OEM’s begin to understand that the perception of their vehicles’ quality is almost as important as the quality of their vehicles. Companies are even rated on their Perceived Quality and compared to their competition as a means of determining brand quality (ALG Spring 2012 Perceived Quality Study, (http://www.autonews.com/assets/PDF/CA79774530.PDF). Perceived Quality has understandably then been given greater and greater attention by manufacturers.